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Sims 3 (EA)
Toyota Yaris
Kraft Mac & Cheese
Neighbors From Hell(TBS)

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Sims 3 Pets: Electronic Arts

Goal: Socialize Sims 3 Pets, drive awareness and conversation.

Cheezburger is hosting a caption contest for Users to make their own LOLs with Sims images.

Services included: A custom site, promoted contest, custom advertisements & content designed specifically to appeal to our users, cross network promotion and social marketing. 

Toyota Yaris

Goal: Increase favorability & purchase intent while encouraging continual interaction with the vehicle.

Cheezburger is hosting a series of 6 contests to merge the popularity of Memes with the Yaris (caption contest, photobomb, rhymes with, looks-like, popular Memes).

Neighbor's From Hell: TBS

Goal: Create an original & integrated way to promote the show's core theme.

• 2.5 Million US page views over 60 days

• 750k US views of embedded trailer

• Show exceeded Nielsen ratings    guarantees by 20%

Kraft: Mac & Cheese

Goal: Kraft wanted to offer Users additional personalization to "Liking" a LOL or Meme.

Kraft partnered exclusively with Cheezburger to allow Users to tag the content they love simply by flashing a smile into their webcam and sharing it via Facebook.